Job Overview
We are seeking a results-driven Lead Generation Expert to identify, attract, and qualify high-quality leads that fuel our sales pipeline. The ideal candidate will have strong experience in digital lead generation strategies, outbound prospecting, and data-driven campaign execution across multiple channels.
Key Responsibilities
- Develop and execute lead generation strategies across digital channels
- Identify, research, and qualify potential leads using tools and platforms
- Manage inbound and outbound lead generation campaigns
- Generate leads through email outreach, LinkedIn, paid ads, and data platforms
- Build and maintain targeted prospect lists based on ICP criteria
- Collaborate with sales and marketing teams to optimize lead conversion
- Track performance metrics such as CPL, conversion rate, and lead quality
- Maintain accurate records in CRM systems (HubSpot, Salesforce, etc.)
Required Skills & Qualifications
- 2–4 years of experience in lead generation, demand generation, or inside sales
- Strong understanding of B2B lead generation techniques
- Hands-on experience with tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, or similar
- Familiarity with email outreach tools and CRM platforms
- Strong research, communication, and analytical skills
- Ability to meet targets and work in a performance-driven environment
Preferred Qualifications
- Experience with marketing automation tools
- Knowledge of SEO, PPC, or content marketing is a plus
- Experience generating leads for B2B or SaaS companies
- Ability to analyze data and optimize lead generation funnels
Why Join Us?
- High-growth environment with learning opportunities
- Performance-based incentives and career progression
- Exposure to global clients and digital marketing strategies
- Supportive and collaborative team culture
Job Category: Digital Marketing
Job Type: Full Time
Job Location: NOIDA